Crafting visual identities for the visionary.
Based in Melbourne, I help solo entrepreneurs and boutique brands find their voice through intentional logo design, editorial layouts, and cohesive brand systems.
Selected Works
2022 — 2024 Collection
BLAQ Mag Special Edition
The SKO for BLAQ mag took on a different physical form from the previous zines as to collate all my processes.
Asteri
Asteri; meaning 'star' in Greek is a fashion brand that focuses on the grunge, alternative and emo scene.
Kaiju
Kaiju is a designer toy brand that creates blind boxes for collectors alongside wearable merch, featuring four strange creature characters.
BLAQ Mag
BLAQ mag is a zine brand that looks at fashion, music and art. Focusing on each genre per issue.
Elevating your brand
at every touchpoint.
I provide comprehensive creative solutions for businesses that value aesthetics as much as they value strategy. My process is collaborative, focused on translating your essence into a visual language.
Brand Strategy & Identity
Editorial & Layout
Digital Presence
Creative Consultation
Elena Rossi — Founder of Muse"Working with Elena was a transformative experience. Their guidance provided clarity, growth, and lasting change in our brand's trajectory. I feel more aligned than ever."
2022
I'm Elena.
I believe that great design isn't just about how it looks, but how it feels. A Melbourne-based designer with a Bachelor's in Design and Visual Communications, I'm dedicated to working with creators who want the most out of their craft.
My approach is minimalist but soulful. I strip away the noise to find the core message of your project, then dress it in a visual form that is timeless, elegant, and effective.
When I'm not behind the screen, you can find me at a local gallery or hunting for vintage typography in old bookshops across Melbourne.